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Web Development Success Stories

PostInsight.com - Pitney Bowes, Inc.
PostInsight.com is a reference resource devoted to news and research about the postal industry. It serves the interests of mailers and the global postal community. Postinsight.com presents and reviews industry trends, identifies business-to-business and business-to-consumer opportunities, explores a broad range of postal and technology solutions, highlights best practices and success stories, and contributes to a global plan that helps ensure the future of the postal industry. Postinsight.com is dedicated to posts thriving in the current and future global environment. Postinsight.com is created by Global Postal Development, Pitney Bowes Inc. GPD's mission is to research and analyze worldwide postal trends.

RustyBrick designed PostInsight so that the content and pictures can easily be updated. Additionally, we enabled the PostInsight Webmaster to have control over the navigational aspects of the site architecture. This allows the Web editor to manage the content and research by automating most of the technical components.

www.postinsight.com

RegisterStock.com
RegisterStock.com's mission is to create an online community for gift-giving that educates and enlightens patrons about stocks and allows them to give and receive the gift of stock in an enjoyable and timely fashion. Purchasing stocks is normally a burdensome task, but RegisterStock makes the process easy and fun. After analyzing the different users that RegisterStock attracts, RustyBrick developed four simple buttons on the homepage. Integrating backends of the third party brokerage house and RegisterStock's own backend minimizes the account process. Accepting payments and tracking promotion effectiveness was installed into the backend as well. We were delighted to announce that a RustyBrick Website made it to TV! On, August 16th 2001, CNBC's Power Lunch accredited RegisterStock.com with the title "Cool Site of the Day."

www.registerstock.com

LEAD! - The Pitney Bowes Leadership Initiative
LEAD! is Pitney Bowes' multi-faceted, comprehensive initiative that provides managers with the training, tools and processes to enhance their leadership skills and help them succeed in leading people, the business and change. One of the tools is the LEAD! Intranet site.

We designed an innovative site to create an online source for managers to access LEAD! curriculum information and materials, class schedules, forms and other communication tools. Using Macromedia's Flash we developed site features that included dynamic calendar events, updated news fields, and exciting graphics.

KingLogo.com
KingLogo.com is an e-commerce store that enables businesses and consumers to purchase promotional products. The goal of this site is to help customers find the product that they want quickly, easily, and conveniently. With that in mind, KingLogo requires a complex backend system to provide simplicity at the front-end. Due to the nature of promotional products, each product is required to be customizable for every customer. Our custom solution allows KingLogo to add complex option and price structures so that their customers can checkout quickly. Allowing KingLogo employees to add, delete, modify the product database was a must. Adding the ability to send out e-mail promotions and track the effectiveness of their promotion strategies was an early enhancement. Real-time shipping cost calculation was also employed by connecting the site with UPS online tools. KingLogo.com is a complete e-business solution from processing orders to accepting payments.