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Press Releases: Are They Worth It?

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SEPTEMBER 7, 2017

When we announced that ShulCloud reached its 613th active customer, I wanted to get the word out.   Typically when I want to do that, I share the news on social media and sometimes hit up, via email, some reporters I know that cover Jewish news or local news...

Building Stuff That Sells Itself

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SEPTEMBER 5, 2017

I was about eight years old when Honda came out with the commercials around the tagline "Honda. The Car That Sells Itself."  Yes, 8...

Jewish ECHO Magazine

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AUGUST 31, 2017

The folks at the Jewish ECHO Magazine wrote a company profile on us at RustyBrick.   We are on a three-page spread starting at page 40, this is accessible over here or I downloaded and cropped out our piece over here...

RustyBrick The Name

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AUGUST 29, 2017

One of the more common questions we get here in the office from prospects, customers and even some employees is why the name RustyBrick?  Where did the name come from?  How did we decide to name the company RustyBrick?  Why did we decide to use a word "rusty" and a word...

Cold Sodas

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AUGUST 24, 2017

There are a few pet peeves I have, like people misspelling RustyBrick as Rustybrick or even worse, Rusty brick.  But one of my big ones in the office is people taking a soda can from our soda fridge and not replacing it with a warm one that is sitting out of the fridge...

Solar Eclipse

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AUGUST 21, 2017

At our office in West Nyack, New York, 70.5% of the sun was obscured by the moon today at around 2:44pm EST.  

So like any other office building that was able to see a partial or total eclipse today, most people went outside to look at it with special glasses...

Rockland Boulders Baseball Game

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AUGUST 17, 2017

Last night was the RustyBrick annual baseball game, which we do at the local baseball stadium.   The stadium is named Palisades Credit Union Park and it is the home of the Rockland Boulders, an American independent professional baseball team...

Office Fire

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AUGUST 15, 2017

We just had our first real fire in our office.  There was a smell of something burning but we couldn't initially figure out where it was coming from.

So we turned off the air conditioning but that didn't solve the issue.  The smell kept on getting worse...

RFPs Mess With Businesses

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AUGUST 10, 2017

In our line of business, we get our fair share of RFPs (request for proposals) and 99% of the time, we do not respond to them.  In fact, we receive scammy RFPs from time to time also. 

The other day, I was sent an RFP and I began reading through it...

Our Conference Room Lights

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AUGUST 8, 2017

At the end of last year we, by "we", I mean "me", decided to jazz up our conference room by adding some Philips Hue lights to our ceiling...

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